FALL FRENZY!

FALL20

Plastic Pop Tops vs. Glass Pre-Roll Tubes: Which One’s Right for Your Brand?

Side-by-side comparison of plastic pop top preroll tubes and glass preroll tubes

In cannabis, packaging does more than hold the product—it tells a story. That first pop, twist, or crack is part of the ritual. It sets expectations before the first puff. And when it comes to pre-rolls, most brands choose between two familiar options: plastic pop top tubes or glass pre-roll tubes. Both protect the product. Both meet compliance. But they deliver very different vibes.


The Case for Plastic Pop Tops

Think of pop tops as the workhorse of pre-roll packaging—affordable, lightweight, and built for volume.

Pop tops are the go-to when:

  • Moving high quantities at competitive prices
  • Quick turnaround from production to shelves
  • Lightweight, shatterproof shipping and storage

Strengths

  • Cost-effective for large orders
  • Child-resistant options available
  • Easy to customize and brand
  • Durable and convenient for transport

Limitations

  • Lacks premium or luxury feel
  • Perceived as disposable and generic
  • Can create a disconnect between quality product and basic packaging
  • Harder to justify higher price points (e.g., $20 pre-roll in a pop top feels overpriced)

Impact
Pop tops are practical and efficient, but they can undercut premium positioning. They get the job done for value-driven products but fall short for brands trying to signal craftsmanship and exclusivity. 

  • You’re moving high quantities at competitive prices
  • You need quick turnaround from production to shelves
  • You want a lightweight, shatterproof option for shipping and storage

They’re easy to customize, child-resistant when needed, and they get the job done. But let’s be real—they don’t exactly scream “luxury.”

The challenge with pop tops:

If you’re selling a premium product—hand-rolled, terpene-rich, or infused—basic plastic tubes can work against you. They feel generic and disposable, creating a disconnect that makes it harder to justify higher prices. A $20 pre-roll in a pop top often looks overpriced before it’s even opened.


The Case for Glass Tubes

Glass is the show-off of packaging—heavier, more refined, and instantly elevating your product’s perceived value.

Go glass when:

  • Premium or infused pre-rolls
  • Products where terpene preservation is key
  • Collector-worthy or luxury presentation

Strengths

  • Premium look and feel
  • Preserves freshness and terpenes
  • Multiple closure options (cork, screw cap, child-resistant lids)
  • Reusable and memorable for customers

Limitations

  • Higher cost per unit
  • Fragile—requires careful handling in transit
  • Heavier for shipping compared to plastic

Impact
Glass aligns packaging with product quality, creating trust and justifying higher price points. The added cost is often seen as an investment in brand perception and long-term customer loyalty.

 


So, Which Should You Choose?

It’s not about which one is “better”—it’s about what fits your brand’s goals, price point, and target audience.

  • If you’re chasing scale and speed, pop tops are a no-brainer. They keep costs low, production moving, and are ideal for dispensary shelves where customers are making fast purchase decisions.
  • If you’re building a premium identity, glass is worth the investment. It signals craftsmanship before anyone even opens it—and gives your product a presence that can support higher-ticket sales.
  • If you want flexibility, run both. Many smart operators use pop tops for their everyday lines and switch to glass for infused SKUs, collaborations, holiday drops, or limited editions.

Packaging Impacts More Than Protection

Also think beyond the product itself—your choice directly affects:

  • Budtender perception: They’re more likely to recommend what feels high quality
  • Shelf appeal: You’re competing with dozens of other brands. Stand out visually.
  • Customer retention: Premium packaging is memorable—and keeps people coming back

The Final Word

At the end of the day, your tube is more than a container—it’s a silent brand ambassador. Choose the one that tells your story, fits your business model, and makes your product look as good as it smokes.

Need help picking the perfect fit? HiStandards has both, with customization options to make them 100% yours. Contact us to get started.